Madshus

With each of our women's ski boots sold, Madshus donates a portion of net sales to breast cancer research. Madshus supports their efforts by placing the pink ribbon logo on every pair of ski boots in the W9 series. The Madshus W9 series products are aimed at increasing women's awareness of the disease as well as disseminating information about how to contribute to prevention and the search for a cure. Madshus has focused on improving women's health through recreation and sports, but with the Breast Cancer Research Foundation partnership, Madshus is also putting some much-needed money into improving women's quality of life.